MTV, the network that made Lauren Conrad, has confirmed they will not air her new reality show, which focused on her forthcoming contemporary line, Paper Crown.
“We decided not to go ahead with the show,” David Janollari, Head of Programming for MTV “She did do a pilot. There were talks about whether we could somehow manage to put together a special based on that footage but that’s also a big question mark based on her interest in that and the finances…It was a great attempt but it just didn’t feel like a perfect fit for us now.”
“We sold a show to MTV, filmed it and are really proud of the final result. MTV felt the subject matter was too high brow for their audience and offered me the opportunity to change the show by incorporating more of my personal life. We agreed going into the project that this show would be an aspirational one, focusing on my career and my goals and not my personal relationships. We delivered the show that we sold and are sorry MTV didn’t feel their viewers were savvy enough to appreciate it.”
Burn. While it makes sense that Conrad would want to graduate from a Hills-style “reality” show, the Hills made Conrad successful, in part, by letting viewers get to know her and peek in on her personal life and drama. So if Conrad’s new show focused only on Paper Crown, a line she said is all about, “really great fits, fabrics, and details…nothing that’s trying too hard,” and nothing about Conrad, we can understand MTV’s reluctance to pick it up. Of course, it’s also understandable that Conrad is pissed about MTV’s decision. Without the publicity Paper Crown would have received from the show the fate of Conrad’s new line is uncertain.
thats what LC gets for saying she is done with reality tv, then comes back.
we all know hills was scripted!
